Promoting sustainable fashion with a playful recycling system
UNI2BIN is about using interactive play to promote more sustainable fashion habits. It is a playful interactive system challenging its users to recycle their textiles so to adopt more sustainable fashion habits. The system initially rewards the user with direct playful interactions when depositing clothes in the recycling machine, followed by dispensing a token granting access to a user specific website further depicting what happens to their recycled clothes. To close the loop, a clothing line is created from the supplied textiles.